I have been long intrigued by the ‘Hedgehog Concept’. Basically it is your USP which lies at the intersection of three conditions:1.What you can be the best in the world at.
2.What drives your economic engine.
3.What you are deeply passionate about.
And Jim Collins(perhaps he mooted this idea), classifies companies into two categories—Foxes and Hedgehogs. Hedgehogs are [...]